Thursday, April 15, 2010

Hartford Edition - NEW ERA 59Fifty Fitted Cap



SALVIN SHOES x NEW ERA 59Fifty Fitted Cap


SALVIN SHOES is the oldest shoe store in Connecticut. It first opened it’s doors in 1927, seven years after NEW ERA started its business as a cap manufactuer. Flash forward 83 years to the present day, and you have the first collaboration between the two American classics. Lindsay Mcnary, daughter of the owner Joan Shoham says, the motto in Salvin’s is “Hartford, we go hard”. The often forgotten town shows off its pride with the first New Era 59Fifty fitted baseball cap. The logo was designed by : Bobby Alves & Safe (Mi Gente Clothing / The Atf). The style comes in Navy and Black.







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